Visa and Fold are partnering to expand their joint rewards program to Latin America, Europe, and Asia Pacific, allowing millions of users to earn bitcoin on their everyday purchases. The global payment processing giant, Visa, and the bitcoin rewards app, Fold, have announced their plans to broaden their existing partnership and bring their joint rewards program to new regions, providing users with more opportunities to earn bitcoin through their everyday transactions.

The Visa-Fold partnership allows Fold card users to earn bitcoin rewards for their regular spending. As the popularity of cryptocurrencies continues to grow, the program is being expanded to a wider audience. The extended partnership will focus on expanding to regions such as Latin America, Europe, and Asia Pacific, offering millions of users access to the rewards program.

Users will earn bitcoin rewards for their everyday purchases using the Fold debit card, which is backed by Visa. By simplifying the process of earning cryptocurrency, the partnership aims to boost the adoption of digital assets worldwide.

Visa has been a pioneer in adopting digital currencies, partnering with several cryptocurrency companies in recent years. By collaborating with Fold, they can further enhance their cryptocurrency offerings, benefiting both businesses and consumers.

Will Reeves, Fold’s CEO, expressed his enthusiasm for the expanded partnership, stating that it will not only enable more people to access bitcoin rewards but also contribute to the overall mainstream adoption of cryptocurrencies. Reeves also mentioned that the program’s success in the United States has proven the demand for such reward systems, giving them the confidence to move forward with expansion plans.

By bringing the Visa-Fold rewards program to new regions, both companies aim to leverage their strengths to promote greater acceptance of digital currencies. The move may help the global community to embrace cryptocurrencies as a financial tool and pave the way for increased usage of digital assets in everyday transactions.