Bugatti and Asprey Studio have recently launched a unique and extravagant NFT project called The Asprey Bugatti Egg Collection. The project was inspired by a statement made by Carlo Bugatti, the father of Ettore Bugatti, who once said that “the purest perfect shape of nature is the egg.” This statement served as the basis for the collaboration between the two iconic brands to create a collection of 111 physical eggs linked to Bitcoin NFTs.
The Asprey Bugatti Egg Collection will be launched as physical objects and generative artwork. The physical eggs will be made from high-quality materials such as carbon fiber, sterling silver, and diamond weave lattice. The Royale Edition of the Asprey Bugatti Egg Collection is particularly exquisite, featuring an intricately designed surface with a “dancing elephant” motif inspired by one of Rembrandt Bugatti’s sculptures. The shell of the egg opens with a complex hinged diamond door to reveal a scene of the Chateau Saint Jean, Bugatti’s home in Molsheim, and a sterling silver stylized Bugatti Type 41 Royale Esders.
The NFT and the sculpture are linked by the equation of the egg shape of the actual sculpture, which creates a new form of expression and art in itself. While a mint day and time have yet to be unveiled, those looking to get their hands on the most expensive NFT inscribed on the Bitcoin blockchain will need to wait even longer for the physical counterpart. Due to the nature of the egg being handmade, it may take up to 12 months to deliver. Meanwhile, the NFT will be redeemable via the smart contract within three-to-five months of the mint date.
Ali Walker, Chief Creative Officer of Asprey Studio, shared that the price for the Asprey Bugatti eggs numbered 1-100 will be between $20-50k, while eggs 100-111 will be $200,000 upwards. The launch of the NFT collection will coincide with the opening of Asprey Studio Gallery at the end of April 2023.
The Asprey Bugatti Egg Collection project is an excellent example of how traditional luxury brands are embracing innovation and technology to create unique and one-of-a-kind products that merge art, craftsmanship, and technology. This project has combined the expertise of Bugatti and Asprey Studio to create a remarkable and expensive NFT that showcases their shared passion for quality and design.
